Dental Marketing: How to Promote Your Practice
Vital tools and protocols that you can easily apply to your practice, vanish your fears and doubts regarding your professional future and finally gain your control back!
Educational Objectives: Keys to Success
- Basic knowledge of fundamental principles of dental management;
- Create a clinic with individual character in order to differentiate yourself from colleagues and become the No.1 choice in the patients' list of preferred practices;
- Effective management and leadership of the dental clinic and staff;
- Clinical growth and profitability;
- Increase patient loyalty;
- Effective communication = more inner happiness;
- More successful and happy clinics;
- More efficient selection and retention of associates and employees;
- Achieve the best Return Of Investment (ROI);
- Ability to understand, to design and implement a marketing campaign.
Learning Highlights:
- Marketing – use marketing to increase your profits and revenue;
- Reverse protocol – how to turn mistakes into opportunities;
- Scripting – how to use it for price presentation and for the increase of your case acceptance;
- Specialized methods for how to communicate efficiently your Differentiation Point;
- Build your team – step-by-step explanation of how to get, retain and appraise your A-star employee and how to build your superior team.