Dental Marketing: How to Promote Your Practice
Последните 4 от 9 уникални протокола, които ще ви помогнат да управлявате вашата практика като експерт, ще изгонят страховете и съмненията ви във вашето професионално бъдеще и ще върнат контрола в ръцете ви!
Educational Objectives: Keys to Success
- Basic knowledge of fundamental principles of dental management;
- Create a clinic with individual character in order to differentiate yourself from colleagues and become the No.1 choice in the patients' list of preferred practices;
- Effective management and leadership of the dental clinic and staff;
- Clinical growth and profitability;
- Increase patient loyalty;
- Effective communication = more inner happiness;
- More successful and happy clinics;
- More efficient selection and retention of associates and employees;
- Achieve the best Return Of Investment (ROI);
- Ability to understand, to design and implement a marketing campaign.
Learning Highlights:
- Marketing – use marketing to increase your profits and revenue;
- Reverse protocol – how to turn mistakes into opportunities;
- Scripting – how to use it for price presentation and for the increase of your case acceptance;
- Specialized methods for how to communicate efficiently your Differentiation Point;
- Build your team – step-by-step explanation of how to get, retain and appraise your A-star employee and how to build your superior team.